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WFTR520 - Business Communications
Course Code:
WFTR 520

Calendar Description:
In this introductory course, students develop skills as writers and communicators for business purposes. Activities center on planning, organizing, composing, and revising business messages. Documents include letters, memos, e-mails, and other business messages with an emphasis on clear, concise communication.

Date First Offered:
2009-06-01

Hours:
Total Hours: 45
Seminars and Tutorials: 45

Total Weeks:
15

This course is offered online:
No

Pre-Requisites:
NONE

Non-Course Pre-Requisites:
Grade 11 English skills would be an asset.

Co-Requisites:
NONE

Rearticulation Submission:
No

Course Content:

Unit 1: Exploring Communications and Developing Oral Communication Skills
- Exploring Communications
- Developing Oral Communication Skills

Unit 2: Exploring Language Structure
- Exploring Language Elements
- Mastering Nouns and Pronouns
- Expanding Language Skills

Unit 3: Developing Writing Skills
- Applying the Mechanics of Style
- Sharpening Writing Skills

Unit 4: Applying Writing Skills
- Writing Business Correspondence Part 1
- Writing Business Correspondence Part 2
- Writing Reports, Minutes, and News Releases

Unit 5: Communicating with Customers and Employers
- Improving Communication with Customers
- Communicating in Employment Situations


Learning Outcomes:
Upon the successful completion of this course, the student will be able to demonstrate:
- Selection of the appropriate communication channels (e.g., e-mail, memo, letter, report, fax,
voice-mail, etc.) for a particular situation and purpose
- Use of a three-part writing process that incorporates pre-writing, writing and revising
- Effective organization of ideas
- Editing for a concise, direct, simple prose style
- Writing persuasively
- Proofreading for common errors in grammar, punctuation, capitalization, use of numbers,
and abbreviation
- Working effectively in meetings and small groups
- Adapting the message to the requirements and formats of letters, memos and e-mails


Grading System:
Percentage

Passing Grade:
70%

Grading Weight:
Quizzes and Tests: 25 %
Assignments: 25 %
Project: 45 %
Participation: 5 %

Number of Assignments:
5

Nature of Participation:
Attendance

Percentage of Individual Work:
100

Course Offered in Other Programs:
No

Additional Comments:
This course should help students:
- Develop the knowledge and skills required for contemporary business communications
- Sensitively respond to cultural diversity and issues of cross-cultural communications
- Respond ethically to a broad range of communication needs and situations
- Learn to be a valuable team player

Text Books:
Required - M. Dombeck, S. Camp, M. Satterwhite, 2003, Communicating in the Workplace (McGraw-Hill Ryerson). Chapters Covered: 12Add Content...
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