ECED 201 - Non-Profit Management

This course explores the business and human resource issues involved in working with and operating a non-profit and/or volunteer organization. The course examines the relationship of the non-profit sector to board governance, strategic planning, financial management, human resources management, fundraising, marketing and public relations. Particular emphasis is placed on management and evaluation of the non-profit/volunteer organization.


Credits:  3


Hours: 45 (Lecture Hours: 3)


Total Weeks:  15





Non-Course Prerequisites: 






Course Content:
- Non-Profits: The Purveyors of Common Decency
- Board Governance: The First Steps in Non-Profit Management
- Strategic Management for Non-Profits: Management for the Better
- Financial Management in the Non-Profit Sector
- Strategic Management of Human Resources: People are the Best Resource
- Fundraising and Resource Development
- Marketing and Public Relations: Putting Your Best Foot Forward
- Program Evaluation for the Non-Profit Sector: Measuring Up to the Challenge.
- Leading and Managing in the Non-Profit Sector
- Volunteer Management: Treating Your Volunteers as a Valuable Resource


Learning Outcomes:
- Upon successful completion of this course, learners will be able to:
- Identify the size and scope of the non-profit sector in Canada
- Explain the role that non=profits play in supporting Canadians in their daily life
- Identify where the non-profit agency you are affiliated with fits in the Canadian non-profit landscape

- Recognize the relevant sets of laws governing non-profits in Canada
- Identify the common structures pertaining to board governance
- List the roles and responsibilities of officers of the Board
- Distinguish between the roles and responsibilities of staff of the non-profit organization versus Board Members
- Identify issues pertinent to non-profits including liability, conflict of interest, reporting responsibilities and conflict management
- Discuss the importance of strategic planning
- Explain how an environmental scan can position the non-profit organization for success
- Outline the steps in a strategic planning process
- Justify best practices for getting the plan implemented
- Describe a financial statement and explain its purpose
- Outline the need for due diligence by Directors
- Discuss the basics of liability insurance for Directors
- Identify the need for accountability from the perspective of funders
- Identify ethical issues in financial management
- Assess the importance of human resources planning
- List the key elements of a job description
- Outline employee performance management guidelines
- Describe employment standards and laws for governing the employer-employee relationship
- List types of fundraising
- Describe the importance of planning of long and short term fundraising approaches
- Identify current issues in Canada for fundraisers
- List ethical and legal issues in fundraising
- Identify the components of a communication plan
- Label the components of a successful media strategy
- Recognize the range of communications tools available and how to match them with communication objectives and target audience
- Identify the key components of program evaluation
- Identify evaluation practices and perspectives in Canada's non-profit sector
- List barriers and challenges to successful program evaluation
- Describe the unique challenges of leading in the non-profit sector
- Discuss leadership qualities and why they are important
- Identify leadership attributes of self and how to expand those qualities of leadership
- Illustrate the impact of building leadership opportunities throughout the organization
- Demonstrate appreciation and recognition of volunteers
- Identify, through the use of job descriptions, the appropriate roles for volunteers
- Discuss recruitment techniques
- Explain the importance of supervising volunteer and dealing with difficult issues


- Ability to positively respond to critiques and suggestions meant to develop growth.

- Think critically
- Think creatively
- Communicate clearly – orally and in writing
- Listen actively
- Analyze situations
- Use assessment tools
- Synthesize information
- Identify barriers to communication
- Choose and apply appropriate strategies
- Work on a team
- Access community resources
- Make ethical decisions


- Computer and appropriate programs


Grading System:  Letters


Passing Grade:  C (60%)


Percentage of Individual Work:  90


Percentage of Group Work:  10


Additional Comments:

- Students must complete all assignments and must participate in online discussions weekly in order to pass.
- Late assignment submissions without prior approval from instructor will incur a 10% deduction.
- Any assignment received over three weeks past the due date without prior arrangements made with the instructor, will be marked at 50%.
- Students must have regular access to a computer and the Internet; basic computer skills including preparing, saving & retrieving word processing documents; finding and printing information from the Internet, and how to send and receive emails with attachments are needed in order to complete this course.


Textbooks are subject to change.  Please contact the bookstore at your local campus for current book lists.